The Cork Street galleries are the latest response to a trending demand for flexible exhibition spaces.
In a sign of a changing art world, Frieze will use its new permanent space in London to host pop-up exhibitions from international galleries throughout the calendar year.
The art fair leased a pair of converted townhouses in December last year, and it has now revealed that they will open as a new hub for international galleries to rent out for short periods, starting in October.
The project is “a natural response to the challenges brought about by the pandemic,” Frieze London’s artistic director Eva Langret says in a statement. “With ideas around locality, physicality, and time particularly pertinent right now, the pop-up model allows for a more in-depth look at specific projects.”