Evening Standard | Jim Armitage:
The British Airways billboard towering over trendy Shoreditch High Street was intended to appeal to the young, local hipster crowd. Three storeys high, it featured a colourful mêlée of the local street art for which the area is now world-renowned.
“Hey Shoreditch,” the ad declared among the psychedelic swirls. “What if you surprised your loved one this weekend? European city breaks from £119.” Striking, clearly targeted and — thanks to that art so beloved by the locals — extremely cool…read more
Image | Artist claims her work was used by British Airways without her permission |Dave Stuart