It gives me great pleasure to roll out a new fresh look and feel in the Art Times magazine design. This design is crisper and cleaner and has more pages to highlight the Art work.
When querying our printers we found that by going just 3cm smaller on a page, we could extend the pages with not too much more cost-from 64 to 100. In terms of content we have focused on gallery opening events and listings sections to make the magazine relevant throughout the month with online updates. The new magazine format also has found its niche in new social media platforms. The magazine carries the Art Guide and the beginnings of a direct market platform for art, while the extra full pages and striking double page spreads give our valued advertisers great value and exposure. We have moved much of current news to our newsletters, website and social media. I am confident that this new move will provide us with bringing the reader even more of the very best of South African Art while growing the appreciation of, and magic in South African Art.