How to grow SA’s R90bn creative economy


The art for art’s sake versus the art for market debate has raged for more than 100 years – but is not mutually exclusive. We need art both for its intrinsic value and for its market value. This is increasingly evident in global and local statistics on the socio-economic impact of the cultural and creative industries and the arts, culture and heritage sectors.

Image: Professor Jen Snowball, a cultural economist, from the South African Cultural Observatory