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Who Needs Assistants When You Have Robots? Jeff Koons Lays Off Dozens in a Move Toward a Decentralized, Automated Studio Practice

Tim Schneider: Artnet

Although Jeff Koons’s name has long been synonymous with massive prices, massive scale, and a massive in-house studio operation, perceptions about at least one of these are changing.

For the fourth time since 2015, Koons significantly cut back his staff of studio assistants in tandem with a move to a new studio earlier this week. And while details are still coming into focus, the shakeup reflects an artist moving further and further away from a centralized, manpower-driven structure toward a decentralized, automation-driven one. …Read More

Pictured: Artist Jeff Koons in front of one of his “Gazing Ball” paintings in The Price of Everything (2018). Courtesy of HBO Documentary Films

2019-01-21T07:18:28+00:00